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	<title>Comments on: Our Approach Community-Based Social Marketing</title>
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	<description>Simple actions matter</description>
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		<title>By: Olympian Martin Brodeur saves! (the planet) &#124; One Change - Simple actions matter.</title>
		<link>http://www.onechange.org/our-approach-community-based-social-marketing/comment-page-1/#comment-1770</link>
		<dc:creator>Olympian Martin Brodeur saves! (the planet) &#124; One Change - Simple actions matter.</dc:creator>
		<pubDate>Wed, 19 May 2010 20:35:33 +0000</pubDate>
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		<description>[...] Change delivers innovative community-based social marketing campaigns aimed at encouraging people to adopt environmentally-friendly behaviours, including its [...]</description>
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		<title>By: One Change &#8211; Simple actions matter. &#187; Blog Archive &#187; Environmental Leader: Using Social Marketing to Promote Energy Efficiency and Conservation</title>
		<link>http://www.onechange.org/our-approach-community-based-social-marketing/comment-page-1/#comment-1530</link>
		<dc:creator>One Change &#8211; Simple actions matter. &#187; Blog Archive &#187; Environmental Leader: Using Social Marketing to Promote Energy Efficiency and Conservation</dc:creator>
		<pubDate>Wed, 28 Apr 2010 19:34:44 +0000</pubDate>
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		<description>[...] avoid being perceived as outside the mainstream. The one-on-one interactions made possible through community-based social marketing campaigns (and the use of social media) also enable people to ask questions and obtain information [...]</description>
		<content:encoded><![CDATA[<p>[...] avoid being perceived as outside the mainstream. The one-on-one interactions made possible through community-based social marketing campaigns (and the use of social media) also enable people to ask questions and obtain information [...]</p>
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